Everyone’s going mobile, so why shouldn’t you? As tablets, smart phones, and other mobile devices become part of everyday life, people all over the world, businesses are adapting themselves to the demands of the mobile consumer. But what about the mobile business? The answer is that there are more ways to take your business on the road than ever before. Whether you are offering services are merchandise, there is a strategy that will help you increase sales and efficiency no matter where your business happens to go.

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Cash drawers are part of the point of sale system. Modular systems usually come with multiple methods of attaching the cash drawer to the system. Some of these are far more effective than others. Companies such as Shopify offer cash drawer solutions for many retail businesses, with a wide variety of choices.

Cash drawer additions can be made by almost anyone once they know what they are doing. Having a specialized IT person is recommended for a company, especially in the case of a point of sale terminal upgrade or fresh installation, but pretty much anyone can make the call for a new unit once they become familiar with the technology. Read more…

Customer engagement is at the core of any marketing strategy. The ability to engage your customers effectively can provide a wealth of information on the best ways to attract them, but even more importantly retain them, turning them into brand ambassadors.

With the technological advances that have taken place over the last five to seven years has completely revolutionized the marketing industry. With the emergence of social media platforms such as Facebook, Twitter, Pinterest, YouTube and more, the internet has become a marketing gold mine. In addition, there is a new and powerful player on the block: mobile and web applications. Read more…