It’s always a good sign when projects pour in. It means your enterprise has marked out its expertise and that your clientele is counting on you to deliver. But what happens when the right staffs are suddenly nowhere to be found? At the worst possible time, you discover there’s a skills gap and experiential insufficiency. After all, you can’t just hand over your latest project to whoever happens to be passing by. Neither can you afford to do everything yourself or overburden the same set of people time and again.

Enter smart resource management. Besides helping you delegate task swiftly and with higher precision than before, it’s here to permanently resolve the pain points associated with making every second on the project clock count. Read more…

Okay…you have finally crafted an awesome online course. All those sleepless nights are behind and it’s time to start making money. But how to promote online courses and generate some nice income? Let me be honest with you, the entire success of your efforts depends on these two factors: the quality of your product and the marketing strategy you’ll choose. If you think, your course is not helpful and valuable to your target audience, stop looking for marketing channels and improve your product right away. However, if you love your online course and sincerely believe it’s perfectly done and ready to be launched, then read and implement each and every marketing advice mentioned in this article.

Here are 7 effective ways to manage and promote your online courses.: Read more…

Digital marketing has become the core of a marketing plan for many businesses as it can be easily measured and is often less expensive than traditional offline marketing. But it doesn’t mean that the age of traditional offline marketing is coming to an end. There are still plenty of offline advertising strategies that you can take advantage of. Here are seven of the best offline marketing strategies for getting your online brand back at the top of search results.

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Business intelligent tools and software is a class of computer applications that are specifically designed to process and analyze corporate data to produce quality insight about the health of your business. BI software makes the use of the variety of formulas, metrics to measure, compare and relate business indicators. These software and tools have automated the process of distinguishing strength and weaknesses of the organization. Data discovery, data management, and data reporting are some the primary functions of this software. You can use some of them to evaluate the functionality and performance of employees.

Either you are a small start-up company, medium size or a large enterprise business you can get support for a wide range of business decisions from BI tools and software. Read more…

When a person speaks in front of the audience, he prepares the text and presentation itself. He spends a lot of time to make thoughts appear clear.They are the key to the successful statement. To keep an audience focused on the speech he must write the one which will be interesting and not too long.

By and large, why suffer trying to meet all requirements when there is a chance to receive help from professionals? When you decide to order the speech you get the best one you can imagine and save time also. Be sure, your colleagues will not carry out copyright search to understand who the author is. Read more…

If you have tools that help you monitor your web performance, then they can also help you collect data from your competitors. Although some of them might look familiar and already being used by you, they help evaluate other competitors in the market. Search has been such a dominant factor in the web era, as internet has grown extensively. Thus you have to take into consideration various factors while spying on other companies or let’s just say your competitors.

This is where the marketing tools come into play. Here in this article we discuss some of the best marketing tools that are designed to do the job of being sneaky enough and still be able to capture information for you from your competitors. Read more…

Most often than not, it is hard to tell when a brand has failed, most particularly if a company fails while its brand retains its fame. In a merger or acquisition, the better-known brand represents the new company, regardless of the financial stability of the company before the merger took place.

While no one wishes for a company to fail, it’s the reminisce-inducing companies hanging on the cliff of bankruptcy that grab our attention. We watch these companies flounder until they give their final bankrupt breath and pass into the records of history. Read more…

Behemoths like Facebook, Google, and Apple, make it to the top of the news every day. While sometimes, it is about new products and inventions. Sometimes, it is in the business section, related to acquisitions and mergers. Facebook’s most recent and most impactful acquisitions include Instagram and Whatsapp. These social media and chat apps are still free, but Facebook is looking forward to making billions worth of fortune from these two (the process has already begun). Facebook bought Instagram for around $1 billion. Whereas WhatsApp scored a smooth $19 billion price tag in 2014.

Facebook is the whale of all tech firms who is always ready to acquire new businesses. Facebook is quite notorious for buying out its competitors. Be it megacorps or startups, if Facebook CEO Mark Zuckerberg has his eyes set on a company, he will get it. That has been the norm so far. Facebook has acquired over 65 big and small businesses this far that includes names like Lightbox, Sofa, Oculus VR, Ascenta and ProtoGeoOy. Read more…

In an effort to appeal to the consumer and out of an excitement to introduce a latest offering, many companies make claims that may be perceived by some to be deceptive or downright false. This can lead to a false advertising lawsuit and to other legal actions.

What is Lawful Advertising Practices?

You are allowed to identify a product of a competitor to make a true comparison. You are allowed to make a claim about your product that is supported by scientific evidence. This is especially true if the product affects health, safety or performance. You are allowed to make subjective claims. For instance, you are allowed to announce that your product is the best. Those suing for false advertising would lose under these circumstances. Read more…

Amazon is one of the best sellers online. They sell a lot of items to their clients and the company became popular amid clients across the world due to its variety of services. The company could earn scores of clients around the world due to their reliable services. The success of the company came from their many years consistent efforts and they didn’t gain success from a day. There is no company in the world that became successful in their business in a day and they became thriving due to their commitment and hard work.

Being a successful selling company in the world, Amazon offer a variety of services in different categories, ranging from arts to video games. Here are 15 Amazon’s top seller success secrets to learn from: Read more…

If you’re still using a color-coded spreadsheet to manage the workflow of your team, you’re putting your project in danger. All project managers know that things don’t always go as planned. A technical issue might pop up and make you rethink your team’s entire approach. Or a key employee might resign from their post. In either case, your project might easily spiral out of control.

To prevent this, you should be using reliable project management software which helps to efficiently track timelines, tasks, and budgets. Read more…

Ideas are a real game changer for business of all types and sizes. Whether starting off a business or striving for its growth, exploring and exchanging ideas is an essential process. The process of developing ideas is an unusual one, all you need is to pay attention to opportunities offered in your everyday life.

The world around you is full of ideas that can be your game changer. Therefore, as a small business owner, you should invest time and energy in discovering ways or platforms where you have the opportunity to exchange ideas with like-minded people or fuel your mind with new innovative thoughts. Read more…

Time’s changing, not only in context of the innovations around and the societal perceptions, but also in relation to the individual choice of earning bread and butter, or rather say using the talent. Gone are the days when the youth was focused upon getting a job to fulfill basic needs and wants. Today the youth wants to be an entrepreneur and utilize their skills to the best, so as to get the talent used in best way and attain the peak by investing their time and money.

However, here’s a glitch, not every entrepreneur starting his small business gets to the list of successful people. By success here, I don’t intend to say that you become the next Ambani, Birla or Gates, but I just mean; attaining what you desired to or you should have with your plans. Read more…

What is Business Intelligence?

Business Intelligence aka. BI, as the name suggests, is a concept created to deliver and amalgamate required information in an organization or to evaluate and find out significant events and business trends. The events gathered and actions taken are a step ahead to change the workflow according to coming environment. Read more…

In this technology-driven world that is powered with high speed Internet, email, online video and audio conferencing, and cloud-based services, more jobs are moving from the commercial office to the home office, and more people than ever are choosing to work for themselves, right from the comfort of their own homes.

As more companies turn to remote workers, the number of freelancers has risen, with writers creating stellar copy from a home computer to website designers working from home and collaborating with clients through online conferencing and email, freelancing has become a popular career choice for men and women of all ages. Those who have dipped their toes in the freelancing pool may have the desire to run their own business and be their own boss. Read more…