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How to Optimize Instagram Account with Automation Services

Posted on by in Social Media

Numbers never lie; it might be cliché but this age old maxim still holds today. If you are a marketer, you appreciate that choosing the right technique to promote your brand is not always easy. However, when you leverage available statistics, it becomes easier to choose the right marketing platform.


Well, according to eMarketer, social media marketing accounts for over 70% of online sales. This means your promotional campaigns must capitalize on these numbers. There is more; among different social media platforms, Instagram has emerged as the most ideal platform on which to gain visibility. It is a crowded market and to make a mark online, you can leverage the 300 million Instagram users.

Irresistible Instagram Numbers

A Forrester Research study predicts that 55.8% of all social media users will be on Instagram by 2019. This is almost a third of the U.S population, again highlighting the reason you must have your brand felt on Instagram. The photo-sharing service is also considered more important than all the other social media networks by 32% of teenagers beating Facebook and Twitter.

Over 27.6% of the U.S population uses this social platform and 75 million of these are daily users. According to Hootsuite, this platform will bring in $595 million in mobile and revenues in 2015 and you can definitely have a piece of this if your account is active. To highlight how important this platform is for marketing, consider the adoption rate among top brands stands at 85%.

Simply put, if you are not on Instagram, you are missing out on real opportunities to grow your business. With such alluring numbers, you can make a mark in your niche. With Forrester saying top brands enjoy a 4.2% per-follower engagement rate, there is no denying the latent opportunities on this platform that your brand can exploit.

Instagram as an Ideal Marketing Tool


How has Instagram become influential so quickly? It all boils down to innovation and creative thinking. Since launching in 2010 by Mike Krieger and Kevin Systrom, the platform has undergone regular updates for iOS and Android devices. The posts can now be embedded and in 2013, the video feature was incorporated making the social media platform even bigger.

With over 20 billion photos shared on the networking service, it is obvious that this could be the future of social media marketing. Some of the outstanding benefits making marketers troop to Instagram include:

Showcasing Opportunities
The visual aspect of posts makes it easier for you to present what you have. From products to services and social moments, this is the ideal market to showcase those scintillating photos.

Targeted Messaging
Your content is directed to the right set of eyes by using demographic analytics and other tools. In essence, it becomes easier to connect with the right people and this improves quality of followers.

Updates on the Latest Products and Services
If you want to engage people actively, Instagram is the best marketing platform. Once people sample the photos or videos, they will be obliged to like and this also gives you an idea about the reception to expect for your new products.

Content Sharing
A built-in feature makes it easy for you to share photos and videos on other social media platforms including Twitter and Facebook. More users will be reached in your campaign which is the dream of every online marketer, isn’t it?

Whether you are launching a product or you want to share a behind-the-scenes moment at your business, there is so much that you can do with your Instagram account. You just need to have fantastic photos or videos to get more followers.

A lot more can be achieved using Instagram and you just have to create an account to appreciate its infinite power. It is the ultimate marketing tool if you are looking for visibility and higher sales conversion.

Using Automation for More Followers

Well, getting followers on Instagram is not a walk in the park. It is time consuming as you have to be very active to attract the right people. You need to constantly update your photos and also like content by others. What’s more, you need to work with popular hashtags while also capitalizing on good photos. This is a lot of work and you might fall by the wayside if you don’t have the time.

This is where automation of your account comes in handy to enable you gain more Instagram followers. How does this work? With an instamacro account, you will automate the activity you want say, follow or like and the autobot will do the rest. This means the harder part of your account management will be done seamlessly as you concentrate on other business areas.

Why else should you automate your account? Here are some thoughts:

1. Increased safe likes for your account: Unlike forged follows, you are assured that the automated service will only attract real people who are genuinely interested in your niche.

2. Increased recognition: With increased likes comes more brand recognition and with time, everyone in your niche will want to have a piece of you. This is the easiest path to online success as opposed to buying followers.

3. Quality followers: By engaging hashtags that are related to your niche, you have a better chance of getting real people who will consequently engage actively with your brand. Say for instance you have a car dealership in Chicago; you can select hashtags such as #Chicagocardeals, #coolestantiquesChicago, #bestrideChicago among others. These will generate authentic followers.

4. Time saving: As a business entrepreneur you have little time to waste and your Instagram account might take a huge chunk of this limited time. Automation of follows and likes makes management of your Instagram account easier and time efficient.

5. Flexible packages: There are different time packages for you to choose from including 1 day, 3 days, 7 days, 14 days and 30 days among others. Each comes with its own price range and other features.

With guaranteed customer support an automation service gives you peace of mind because you know you are getting followers even when you are not online. Everything is handled remotely and you still get quality followers on your account, how good can it get?

Author: Charlie Brown

Charlie Brown is a professional writer for Instamacro.

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