Structured data of a website are used by the search engines for a long time to show a rich snippet on SERP (Search Engine Result Page). Most of the webmasters find implementing structured data complex and time consuming at first sight, but applying it can definitely improve the website performance and rankings.
But prior to start exploring how structured data can help improving your site’s ranking, you need to know the meaning of structured data. I have divided its definition in two parts: Read more…