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Tag: seo

How SEO Helps in Digital Marketing

April 9th, 2018 - Filed under Search Engines

Search Engine Optimization, or SEO, is critical to reaching success in an online business. However, many people don’t know how exactly it can be helpful in their marketing plan. For example, everyone knows that SEO defines a business’s online presence, but knowing how potential customers find you is unclear but critical information.

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Figuring out the different strategies you need to rank higher and reach a large audience is thus the only way to deliver your message to customers and increase the chance of getting a desired response. Read more…

Latest 20 SEO Tools to Improve Google Search Results Ranking

March 22nd, 2018 - Filed under Search Engines

Improving search results ranking is the most conspicuous thing in the process of Search Engine Optimization. The use of search engine is very common nowadays and people tend to have this inhabit to search for things. Optimizing your website for the right query will help you gain traffic.
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There are online tools that will aid you in improving your SEO rankings. All you need to do is identify the right one and make maximum use of that tool. These tools will help you in working productively and smartly altogether. Working hard does matter in SEO but working smarter will add kudos to your business. SEO tools will cater you the smarter way. Read more…

10 Online Freemium Tools for Start-Ups and Entrepreneurs

December 4th, 2017 - Filed under Web Development

I often hear this question “what tools and platforms do you leverage to get your website, application, and marketing work done?” I recommend them the best applications all the time but start-ups, specifically young entrepreneurs don’t have a big marketing budget. They can’t afford monthly BigCommerce subscriptions (for their eCommerce stores) or can’t buy WooRank package to get done with their website audits.

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In this post, I am going to cover 10 best online tools and applications that will help you in a variety of uses and needs, from website creation to SEO audit to SMO, email marketing and lots more. Without blowing time, here are the 10 freemium tools for your online marketing needs: Read more…

15 Tips to Make Use of WordPress Pingbacks and Trackbacks

August 4th, 2017 - Filed under WordPress

You are bound to hear a lot about Trackback and Pingbacks, but have you ever thought how it can be useful to you? Trackback was to provide a method of notification between the two websites. It ensures peer-to-peer communication between the blogs. Pingback is another WordPress feature that informs you that someone has added a link to your post.

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In this post, we will explain the difference between the two and tips to use them for your WordPress sites. Read more…

25 Free SEO eBooks to Boost Your Website’s Traffic

July 21st, 2017 - Filed under Web Development

In today’s contemporary and changing society in relation to technology and media, SEO or search engine optimization has become an integral part of growing your firm or website. SEO will help your business grow and meet business goals.

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Along with various major factors of brand building like content, social media marketing, public relations and analytics, one of the major factors to grow your website is SEO which helps your site show up in the top most searches to reach your target audience easier. Read more…

Top 20 Sneaky Tools to Spy on Your Competitors

July 10th, 2017 - Filed under Business

If you have tools that help you monitor your web performance, then they can also help you collect data from your competitors. Although some of them might look familiar and already being used by you, they help evaluate other competitors in the market. Search has been such a dominant factor in the web era, as internet has grown extensively. Thus you have to take into consideration various factors while spying on other companies or let’s just say your competitors.

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This is where the marketing tools come into play. Here in this article we discuss some of the best marketing tools that are designed to do the job of being sneaky enough and still be able to capture information for you from your competitors. Read more…

10 Most Harmful Mobile SEO Mistakes

June 1st, 2017 - Filed under Web Development

People are constantly on their mobiles, which is a huge opportunity for marketers. While desktop usage is still important, we need to focus more and more on the mobile boom. To get the most out of your mobile consumers, you should make sure that their experience on your site is optimised.

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Here are the 10 most harmful mobile SEO mistakes to avoid: Read more…

10 Interesting Facts about Google’s Algorithms

May 22nd, 2017 - Filed under Search Engines

Believe it or not, algorithms are really cool and interesting. I mean, they give us our search results, after all.But how does Google’s algorithm work any guess? And how has it moving forward over the course of so many years?

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Algorithms don’t just read the content on the page before determining if it answers your query, they check how recent the information was, whether it is likely to be spam and if the location is relevant to the user. All these things matter if you are trying to rank your website. Understanding how Google algorithms works. Read more…

8 Ways Google Webmaster Tools Can Improve Your SEO Strategy

April 28th, 2017 - Filed under Web Development

Most inquiry specialists depend on Google Webmaster Tools (GWT) to examine the specialized parts of a site. These specialists concentrate on information like creep details, page blunders and rich pieces.

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Notwithstanding specialized investigation, I suggest utilizing GWT for essential on-page SEO enhancements. Here are simple approaches to utilize Webmaster Tools to enhance your on-page SEO. Read more…

15 Most Important Google Analytics Metrics You Must Monitor

April 26th, 2017 - Filed under Web Development

What stops you from growing your website in the way that best suits your brand? It’s the lack of knowledge about different metrics and key performance indicators that drive your website. When you have a website that represents your brand, it is expected to attract potential customers and convert them to loyal customers. There are so many ways a website can endeavor and improve its conversion rate. However, prior to that, it is very important to understand those specific metrics on the basis of which you would try to improve your website performance.

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Google Analytics uses two elements to monitor the website performance on different aspects- Dimensions and Metrics. Metrics in simple words, define ‘what exactly happened on your website’ while the Dimensions let you know ‘how it happened’. Read more…

10 Tools to Perform Keyword Research Like a Pro

December 22nd, 2016 - Filed under Web Development

What comes to mind when you hear the phrase “search for keywords?” While some people shudder at this, others have a variety of tools and strategies for success. We cannot deny the fact that the search keywords is part of an SEO strategy advanced. Still, that does not mean that the process has to be lengthy or costly.

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But is it really important to search for keywords? Believe it or not, all the time I talk to people who have never looked for new keywords. They do not see the point of doing this and there are many reasons for that: Read more…

Top 30 Search Engine Submission Sites to Increase Traffic

November 14th, 2016 - Filed under Web Development

I asked many online businessmen the first thing that they think is troubling their business and got the same response from most of them:

“How do I increase the traffic of my website?”
Well obviously, “No traffic, no leads. No leads, no sales. No sales, no business.”

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There are several on-page optimization techniques that should be adopted to increase traffic. But to increase traffic by off page submission is just as important. Most of the traffic that an average website gets comes from organic searches on different search engines. While there are many ways to increase a website’s traffic other than focusing on increasing the number of searches, it can be safely assumed that improving search engine results is one of the most effective ways to do so. In recent years, search engines were voted as the most trusted source for finding relevant news and information. Read more…

20 Effective Ways to Boost Search Rank with Social Media

November 1st, 2016 - Filed under Social Media

If there is something that businesses want to gain most from their websites, it is to have those websites rank higher on search engines. It isn’t surprising why. The more visible you are online, the more people know about you. There are several ways to do this from keyword optimization to paid advertisements. But a lot of businesses often ignore one channel that is now considered as a useful tool for gaining leverage on search engines – social media.

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There are several ways through which you can have a high search rank by using social media. Here is a list of 20 of the most effective – Read more…

Why Your Businesses might be Failing in SEO

October 31st, 2016 - Filed under Web Development

Why is everyone getting desirable SEO results except me? With everybody seeming to be ok, you might have asked yourself such a question at some point. SEO has topped the marketing list for a considerable time and it’s not like the trends are going to change. This might not have been the same for you. What could be the possible reasons why your business might be failing at SEO?

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Read more…

Top 20 Most Popular Search Engines in China

September 16th, 2016 - Filed under Search Engines

The search engine market in China has maintained an overall stable growth. As a matter of fact, during the last quarter of 2012, various search engines have earned about $8 billion RMB. By the third quarter of 2014, it reached more than $15 billion RMB, which presented more than 50% increase in just a period of two years.

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As to whether Chinese netizens use the internet to search, different mobile devices have spearheaded the way. This means that during the last two years, a huge jump on the average has been expected. It has been identified that mobile devices proved to be the main source of raw searches. As such, it has also turned out to be the main revenue source for the Chinese search engine marketing. Read more…

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