The world of internet marketing and search engine optimization is constantly evolving, as are the habits of online consumers. Trying to navigate through the latest developments and advances in technology can be quite difficult. There are several things you should know when it comes to marketing your website or business online.

Staying relevant and positioning yourself correctly is the main purpose of internet marketing, which will get you more sales and growth for your business. Search engine optimization is the best way to get traffic organically, but is just one aspect of internet marketing. Here we will point out the top 7 internet marketing trends that you should know about and learn from. Read more…

Apple Inc. recently launched another successor in its series of Macintosh operating systems, named Yosemite – Mac OS X 10.10. The newest version brings updates for hundreds of applications and features that its predecessors have already been providing. Additionally, many new features have also been added to the operating system suite, which are intended to make consumers even more comfortable in its usage.

As you know that Mac OS X is termed the excellent computer operating system, I consider that you must know the reason behind it. If not, then let me remind you of its unmatched graphics, excellent hardware, and most importantly – its performance. How can I forget Disk Utility – the Mac OS X inbuilt disk management tool, which lets you fix many of the problems encountered while doing your work. Mac computers are even more secure as compared to other computers in the marketplace, which by the way cannot compete with Mac, no matter whichever feature is on the line. Read more…

Who wouldn’t want their videos to go viral on social media? This is one of the surest ways to achieve the boost that you are looking for your business. In fact, viral videos have emerged as one of the most coveted ways to rustle up feathers and reach out to the target audience. Although it sounds all rosy but it is quite an arduous task to create a video that will win the hearts of the social media folks. It is like playing lottery – you either win or lose. Even if you have succeeded once, there is no guarantee that you will be able to repeat your previous performance. So what is the big secret to create viral videos? Honestly, there is no magic trick to ensure that your videos will click in the social media.

However, a bunch of tips and tricks might guide you to create a video which can work across the social media platforms. There are simple ploys like building an emotional roller coaster or including heaps of humor that can work wonders for your online video. Let’s take a look at these tricks in details: Read more…

It’s a dog eat dog world when it comes to digital marketing. With the internet being the great leveler, marketing your brand online is now less a function of your budgets and depends more on how smart you are in using all the various tools and resources available at your disposal. With the right tools and tricks, your startup can take on Goliaths without batting an eyelid.

Let’s take a tour of 4 fantastic tools that offer your brand that edge over your deep-pocketed competition, once and for all. Read more…

Cash drawers are part of the point of sale system. Modular systems usually come with multiple methods of attaching the cash drawer to the system. Some of these are far more effective than others. Companies such as Shopify offer cash drawer solutions for many retail businesses, with a wide variety of choices.

Cash drawer additions can be made by almost anyone once they know what they are doing. Having a specialized IT person is recommended for a company, especially in the case of a point of sale terminal upgrade or fresh installation, but pretty much anyone can make the call for a new unit once they become familiar with the technology. Read more…

When it comes to speed up Mac performance, people wonder if they have to upgrade the system configuration. They might be correct, though; however, hardware upgrade is not the only step they need to take. In fact, many other steps, such as defragmentation, hard drive cleanup, and the like can also be taken in order to improve the performance of the Mac.

Digging deeper inside the Mac makes you witness certain system hardware components, such as RAM, hard drive, Ethernet card, and more. However, upgrading them is not the only step you must take in order to achieve speedy performance and faster execution. Instead, following are the things you can also go for: Read more…

The cloud is here and it looks like it is here to stay. As a relatively new technology, it has been embraced by some and ridiculed by others. The fact of the matter is, for businesses the cloud can be a business saver when a disaster strikes. It can also allow coworkers to work even closer, making the team more unified, even when its members are spread across the globe. There are many good reasons your company should utilize the cloud.

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Trends in web design change with time. With heavy growth of mobile and tablet usage, web design is transforming to serve these interfaces in a better way. We have seen the changes taking over in 2013 and 2014. Here are 10 trends that you can anticipate to rule 2015 and the years coming ahead.

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For anyone new to building and running websites, one of the most challenging aspects will be getting used to all of the new terminology and deciphering what each word or phrase means with regards to what you are trying to do. Two such phrases that you’ll likely hear thrown around a lot are “content management systems” and “site builders”. While there aren’t too many “definition” tutorials out there about the differences between content management systems and site builders, advice articles about building your own website will still use the words and expect you to know what they mean.

To help you with this, we’ve put together everything that you need to know about site builders vs. content management systems, all here in one place. Let’s get started! Read more…

After black hat SEO, now comes black hat SMO (social media optimization). Black hat strategy is quickly gaining grounds, spawning new ways to spam the web. The effects are three-fold: users, businesses and sites themselves. While black hat SMO and SMM is happening for about three years or so, discussions regarding such are limited. Search Engine Land started the topic, and we will continue it here.

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As we write, the web is teeming with new businesses. The potential the Internet has for businesses of all sizes is evident. It’s a reality. It’s something that almost all-new business embrace by default.

At the heart of the exciting media that the Internet is, there lies the humble web designer. If you are in this business, you are likely to be looking for talent from a global talent pool. But who says talent and skill is all that you have to look at? The recruiting process a designer isn’t that different recruiting anyone else, but there are at least 7 specific things you’d need to look into: Read more…

The elegance, stability and the ease of use of the Mac OS X evokes a passionate response from the Mac users, whether using them for a longer period of time or those who have migrated from the Windows environment, quite recently. The Mac users and the Windows loyalists are into a rivalry and there are certain myths, around which such a competition is based on. Let us now discuss some of these Mac Myths.

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IT cloning is a concept of duplicating a technology idea that runs successfully around the world and launching it with smart marketing technique. This concept is not new but running from past a decade and getting popular nowadays. You might have seen many clones in daily life like Alibaba & Amazon, Whatsapp & Telegram, Youtube & Vimeo, Airbnb & Wimdu etc… all these applications/websites are very popular and generates revenue in billions.

People always look for something new and creative, technology changes every day, something new comes up and something dies in trash but growth of it is huge and will always be. Cloning of websites and applications are very common, if you just type “Clone websites” or more specific keywords like “Instagram Clone”, “Airbnb Clone”, “Etsy Clone” or “Groupon Clone” then you will find thousands of website related to it but only few are good. Read more…

Blogging and commenting go hand in hand. Irrespective of how informative your blog is, if it hasn’t received any comments, it’s actually lagging behind. Most of you (here, I’m referring to bloggers and website owners) would agree that comments play a significant role in helping a blogging site grow. And that’s not all, greater the number of comments, the greater would be count of readers visiting your site. Having said a lot about the pros of commenting, it is worth noting that the concept has also witnessed some unimaginable consequences for websites.

There are online entrepreneurs who’ve faced some really bothering issues in relation to comments posted for their corporate blogs. It is under such situations that a little comment tweaking can work as a magic wand. Dedicated to all WordPress users, this blog throws light on some time-tested comment tweaks which have saved websites from the harsh after-maths of spam commenting/mismanaged commenting systems. Read more…

Today, an online presence has become highly essential for almost every business. There are numerous benefits of boasting a successful presence over the Internet. A well-designed website can help one to drive potential customers and generate greater returns and profits along with an enhanced business value.

Hence, it is highly essential to maintain a trendy and captivating website by keeping it updated with the ever fluctuating web trends. A unique and interesting site when integrated with up-to-the-minute web designing styles will help create a lasting impact on the viewers. Read more…