What stops you from growing your website in the way that best suits your brand? It’s the lack of knowledge about different metrics and key performance indicators that drive your website. When you have a website that represents your brand, it is expected to attract potential customers and convert them to loyal customers. There are so many ways a website can endeavor and improve its conversion rate. However, prior to that, it is very important to understand those specific metrics on the basis of which you would try to improve your website performance.

Google Analytics uses two elements to monitor the website performance on different aspects- Dimensions and Metrics. Metrics in simple words, define ‘what exactly happened on your website’ while the Dimensions let you know ‘how it happened’. Read more…

Web development is evolving rapidly with new and innovative assistance from the languages and frameworks. Now the developer has a number of options to choose from in order to have a compatible framework. Last year Javascript has newbies in the list as a number of frameworks were released. Web community is increasing with more diverse ideas to acquire or explore new ways in web application development.

Choosing a right javascript framework for the web development is the very first and significant step. But selecting from numerous of options need to have an idea about the best ones. Here are top 30 javascript frameworks you need to be aware of for web development. Read more…

It is always important to be updated with all the latest trends when it comes to having a great website for your business or profession. Similar to fashion and music trends, web design trends are also not static. They change at a very neck – breaking speed due to rapid advancement in technology and new generation web savvy users who easily get bored of things.

Like any technology, web design trends are hot one day and almost forgotten the next. Following unattractive and outdated website design elements and features can increase your website’s bounce rate. Read more…

We all know that we can make changes to a WordPress website by exhausting some good web development skills to improve the aesthetics of the website and optimize the visitor journeys to improve the conversions. But what should you do if your business is not receiving the anticipated number of phone calls, emails or orders? What wrong are we doing by creating a fancy new website with a blog, while the previous simple website had been bringing in more conversions than the new one? Let’s read on!

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The professional UI and UX designers have been turning up with new ideas and concepts while developing their web projects – be it a website or a mobile app. They keep themselves updated with the latest tools and technologies with the ultimate goal to provide rich experiences to the web visitors. And to achieve this, they are using prototyping tools in their web design and development toolkit. These tools make it easy to plan and structure different aspects of a site or an app quickly and efficiently.

You must be thinking that why prototyping tools play a crucial role in web design? To answer this question, we bring you this blog post where we will understand the meaning of prototype and explore the 20 prototyping tools that will improve the UI and UX of your web project. Read more…

The rapid swap from the usage of laptops and desktops to mobiles and tablets that is proceeding in the digital world has led the need for instant adaptation to the powerful technological developments.

In this proceeding, Bootstrap is the recent innovation in the field of web design, paving ways for new creations to the web designers. It is a powerful, responsive, mobile first, front end framework that can be developed with CSS, HTML, and JavaScript. Read more…

The UI and the UX designers are the expert professionals who create the overall presentation style of any of the web solutions that make the use of these solutions easy and simple to understand. The user feels comfortable in using the product. The entire credit for this goes to these designers who make the use of the products satisfying and appealing.

For making this complex job happen, they make use of certain prototyping tools. The top 18 of them have been discussed here. Read more…

What comes to mind when you hear the phrase “search for keywords?” While some people shudder at this, others have a variety of tools and strategies for success. We cannot deny the fact that the search keywords is part of an SEO strategy advanced. Still, that does not mean that the process has to be lengthy or costly.

But is it really important to search for keywords? Believe it or not, all the time I talk to people who have never looked for new keywords. They do not see the point of doing this and there are many reasons for that: Read more…

Popup and popover ads can be extremely effective at driving engagement, building lists, and getting offers in front of potential customers. The key is to build them in a way that makes them a useful interruption instead of an intrusive annoyance. The more useful you can make your info, the more likely your target visitor is to convert.

Giving relevant information is a huge part of a successful popup ad. However, that’s only half the battle; you must be able to present that ad in a targeted, attractive, and timely format. Here are eleven of the best tools we’ve tracked down to create popup and popover ads and deliver them to your visitor. Read more…

I asked many online businessmen the first thing that they think is troubling their business and got the same response from most of them:

“How do I increase the traffic of my website?”
Well obviously, “No traffic, no leads. No leads, no sales. No sales, no business.”

There are several on-page optimization techniques that should be adopted to increase traffic. But to increase traffic by off page submission is just as important. Most of the traffic that an average website gets comes from organic searches on different search engines. While there are many ways to increase a website’s traffic other than focusing on increasing the number of searches, it can be safely assumed that improving search engine results is one of the most effective ways to do so. In recent years, search engines were voted as the most trusted source for finding relevant news and information. Read more…

If there is something that businesses want to gain most from their websites, it is to have those websites rank higher on search engines. It isn’t surprising why. The more visible you are online, the more people know about you. There are several ways to do this from keyword optimization to paid advertisements. But a lot of businesses often ignore one channel that is now considered as a useful tool for gaining leverage on search engines – social media.

There are several ways through which you can have a high search rank by using social media. Here is a list of 20 of the most effective – Read more…

Forums are basically modern form of communication originated from bulletin boards which are also recognized as computer conferencing systems.

These online communication systems enable everyone to request, share or discuss information on any topic. Read more…

Downtime is no longer considered a good thing. Years ago it was a word that meant relaxing, resting, catching your breath, but today in the world of blogs and websites downtime is the worst possible thing that can happen. In March of this year Amazon went down for 20 minutes or so. Those 20 minutes cost the online retail store over $3.5 million.

So, it is a big challenge for every web developer about what should be emphasized. That’s why ‘how to monitor website’ is an ongoing question so we’ve put together a list of our top 30 tools to monitor your website’s uptime and its downtime history. We’ve included paid as well as free, yes free tools on our list and even though it’s fairly comprehensive it is by no means definitive. Read more…

Undoubtedly, User Experience plays a vital role in deciding the success of any website. While the benefits of an attractive web design with excellent and relevant contents are well-known, other key aspects like loading speed and hindrance-free navigation are not to be overlooked.

Use of Pop-ups remains a debatable topic in the web developers’ community. While the pioneers of the industry agree that pop-ups degrade the user experience largely, businesses still cannot refrain themselves from using few of them in their websites. Why? The answer to this is obvious. Pop-ups are a great way to drive more traffic, create larger brand awareness and most importantly make money. So, we have not seen much businesses compromising on this front till now. Read more…

Reading is one of the pillars of all user activity online. When it comes to web design, poor font choice, bad hyphenation or improper kerning can ruin the brightest graphic artworks. We cannot let that happen, so we’ve assembled a collection of typography tools, frameworks and resources that every designer should use in their work. These online instruments fall into four sub-categories.

Learning tools teach you the basics of typography skills, and provide you with means to try and test-drive various fonts. Inspirational tools let you combine existing fonts or create new ones of your own. Recognition tools can be of huge help if you have encountered a font you’d love to use, but are not aware of its name and origin. And finally, there are font libraries, where you can try and download open-source fonts or purchase licensed ones. Read more…